How important is light in a photograph?

To begin with this topic, it is important to explain that the word photography means to record with light, since light is what allows us to perceive the volume, shape and color of objects, it is vital to take a good shot.


Other factors that light influences at the time of a capture is that it determines the brightness, tone, mood and atmosphere of the photo, so it is necessary to have the ability to control and manipulate light according to the desired objective.



What we are looking for with the good management of light is to be able to capture moments that communicate something, either in a product where you want to highlight its quality or detail, or a portrait of a model where you want to highlight a situation or emotion.

light position

The position in which the light source is located, for example, if you put your light source behind the camera you will cause flat lighting and shadows in the background of the image.


Side lighting, on the other hand, produces a more elegant effect since it shows the shape of the subject or object we are photographing, but casting a partial shadow, which gives a certain drama to the photograph.

fotografia para productos y servicios

shaping the light

Have you ever noticed how it is that the clouds, when covering the sun, let the light pass through in a less direct way? This phenomenon is known as light diffusion and in photography it is used by placing artificial light diffusers in front of the light source, which reduces reflections, harsh shadows and imperfections of the subject or object we are photographing.

manipulating light

The light can be manipulated so that it hits a specific point of our interest, this is achieved through the use of reflectors and diffusers, the reflectors bounce the light of the flash with the area you are looking to highlight.

Outdoor lighting use

Sunlight is one of the best light sources that exist, in addition to the fact that during the day they create different effects, which can be used for different situations, normally the photographs taken at noon have vivid and bright colors, unlike the photos taken in the morning and afternoon which have a calmer and softer atmosphere.

low light photos

In the day to day of a photographer there are all kinds of situations and we must be aware that we are not always going to have the best lighting, to take photographs in places with low light we must know how to handle the ISO settings properly

Tips for using light in your photographs

1)      Lean from the shadows

You have to use the shadows as support for your photographs, since with the combination of light and shadow you can strategically illuminate the areas of the frame that you want to stand out in the shot.


2)      Use different ways to introduce light in your photographs

The two ways to introduce light into your photographs is through natural light and artificial light. 

It is important that, if you are looking to take a photograph with natural light, you take into account the time where the light has a spectrum and harmony like the one you want to capture in your photograph, on the other hand, if you are going to use an artificial light source, take into account the direction and environment where you are going to take the photo, in addition to trying to rely on other tools such as reflectors and light diffusers that allow you to manage the light according to the objective.


3)      Master the properties of light

It is important that you can distinguish between the properties of light, taking into account color temperature, intensity and quality of light, direction and type of measurement.


4)      Keep the ISO as low as possible.


It is advised to keep the ISO as low as possible, in order not to increase the light sensitivity of your camera sensor and decrease the quality of your image. Only in interior photography and night photography is where it is advisable to raise the ISO.


5)      Try good target management

It is important to have a good control of the white balance of our camera, since in this way it corrects the color deviations that occur towards warm and cold tones. Always shooting in RAW is recommended to have the opportunity to correct the tonality later.

Now that you know the importance of light in your photographs, it is time for you to start practicing. Remember that at Nimbus Crea we are experts in audiovisual production and product photography, so do not hesitate to send us a message and be part of the storm.